A History of Short Words

From the New York Times Crossword Puzzle

SEGA

Mon, 11 Jul '22
Sonic the Hedgehog game company
Wed, 18 May '22
Dreamcast console maker
Mon, 4 Apr '22
Genesis console maker
Sun, 5 Dec '21
Maker of the classic video game Frogger
Mon, 29 Nov '21
Nintendo competitor
Thu, 5 Aug '21
Total War game company
Wed, 14 Jul '21
Genesis creator
Thu, 27 May '21
Super Monkey Ball company
Fri, 12 Feb '21
Company whose most famous product once claimed it "does what Nintendon't"
Tue, 2 Feb '21
Sonic the Hedgehog company